Book: Capitalismo & Candy Crush Author: Alfie Brown Publisher: Nero Genre: Non-fiction, Social Critique, Cultural Studies, Digital Media Condition: Used, Good. (Good overall condition. Cover as in photo. Pages clean and intact. Volume of the NERO series.)

A sharp and provocative analysis of how capitalism hides within digital entertainment.

Alfie Brown (pseudonym of Federico Sarica and Simone Sbaraglia) dismantles the illusion of neutrality in online entertainment. Using the example of the hugely popular game Candy Crush (and similar phenomena like memes, GIFs, and social media), the essay explores how capitalist dynamics and value production have infiltrated even the most mundane moments of leisure.

What this essay offers:



Critique of the Game: How gaming is not a true escape from reality, but a constant training in a logic of reward, consumption, and addiction.


The Aesthetics of the Web: Analysis of the bombardment of visual stimuli and immediate gratifications that distort our perception of value and time.


Work and Leisure: The ambiguous boundary between work and play in the digital age, where the consumer is also an involuntary producer of data and attention.


A fundamental text for those who want to understand the socio-economic implications of digital and pop culture.