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BUSINESS IN CINA - Strumenti, Strategie

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NiCKSTORE

NiCKSTORE

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Description:



Title: Business in China: Tools, strategies and opportunities along the New Silk Road


Authors: Andrea Ghizzoni and Francesco Boggio Ferraris


Publisher: Mondadori


Genre: Non-fiction, Economics, Business, Geopolitics, China, Silk Road.


Condition: Excellent condition / Like new. Clean pages.


An essential and up-to-date guide to understanding the Chinese market and its rapidly evolving dynamics. It examines the strategies companies need to operate in China, focusing on the role of technology (Internet and Mobile) and on the opportunities linked to the New Silk Road project.


Indispensable for: Entrepreneurs, managers, economics students and those interested in Asian business.
  • Condition: Like new

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